Data Driven Marketing Insights

Creating a Facebook Ad campaign tips


5 Steps to Facebook Ad Campaign Creation

Facebook ads are easy to create and monitor. They let you control your marketing budget and provide you with a number of tools to evaluate how successful your campaign(s) is. They are the perfect social media marketing tool for your small business.

#1 Create a Plan and Goals
Before you create your new Facebook ad, you should think about what it is you want your ad campaign to achieve. Be specific – perhaps you wa....... Read More


3 Tips for Successful Facebook Advertising

There are all kinds of Facebook ads running. Some of these ads are excellent and some are simply draining the bank account of the person running them. It’s important to understand Facebook ad campaigns completely before you venture into them. They make it relatively easy to just click and load, but the reality is you could waste a lot of money if you don’t know what you are doing. Here are 3 tips to help you be successful with your Facebook advertising. Of course, there are plenty of others!

#1 You Need to define the Main Purpose of....... Read More

 Online tools to measure social media campaign ROI



We all strive to achieve the best results from our social media efforts. Measuring your campaign success can be a difficult job if you don’t know what your goals are and the best ways to measure your ROI. Some platforms have built in analytics you can look at (e.g Twitter), although they are good you might want to explore other tools on the web to get a deeper sense of how your campaigns are performing. Here are 2 factors to note down before we take a look at tools....... Read More

5 Tools To Keep Track Of Competitors

Dec 04, 2016 at 08:30 am

 5 Tools To Keep Track Of Competitors


No matter what business you’re in, you’re bound to have some form of competition.  It is essential that you’re aware of what your competitors are doing to keep reaping better results. We live in an age where new technologies are constantly coming out, so here are 5 tools you can use to keep track of your competitors.

  1. Goo....... Read More